New – Heatmap Analytics Tool: Your Daily Conversion Radar on Amazon
Sellerise Team, Contributor
3 min read -
Updated:Most Amazon tools show you numbers—conversion rates, sessions, sales. But what if you could see patterns at a glance, identify weak days instantly, and spot trends before they cost you money?
That’s what Heatmap Analytics does.
It’s not just another sales report. It’s a visual performance grid for every ASIN across any time period, color-coded to show when your product is winning—or silently bleeding profits.
Why we built Heatmap Analytics
Amazon sellers often miss hidden trends in daily sales. A product could spike every weekend, tank every Tuesday, or get stuck in a performance slump—and you’d only catch it after it hurts your ranking.
Heatmap Analytics surfaces those trends in seconds, not spreadsheets.
It helps you:
- Spot top-performing days (🟢 green = great))
- Flag low-performing outliers (🟥 red = warning)
- Compare ASINs side by side
- Track patterns across months
- Take action faster based on real-time color-coded sales data
And even better—it gives you fast answers to the questions that matter most:
💡 See if your promo actually increased profit, not just orders
💡 Spot the best days to run deals based on real buyer behavior
💡 Instantly check if high ad spend days paid off
💡 Know if slow sales came from low traffic, low clicks, or high returns.
Track what matters—beyond just sales
This tool lets you go far deeper than just daily revenue. With a single glance, you can now monitor:
- Sales
- Product sales
- Organic sales
- Net profit
- Profit margin
- Orders
- Units sold
- Refund rate
- Ad spend
- TACoS
- ACoS
- Click-through rate (CTR)
Each of these metrics can be visualized day-by-day with easy-to-understand colors, so you know exactly what changed and when.
How Heatmap Analytics works
Step #1: Open Heatmap Analytics
You’ll find it in the left-hand Sellerise menu.
Step #2: Choose your metric and date range
Select from Sales, Orders, Units Sold, etc. Filter by SKU, marketplace, and custom date ranges (even past 60 days).
Step #3: Analyze color-coded data
Each cell represents a day. Each color represents performance:
🟢 Green = Strong day. That day worked. Repeat it.
🟡 Yellow = Average. Room to improve.
🔴 Red = Underperforming. Something went wrong.
Now instead of digging through reports, you see the full performance story instantly.
Step #4: Use insights to take fast action
Once you spot a red flag (low sales day), you can manually investigate further using other tools:
→ Funnel View to check your customer behavior changes
→ Keyword Tracker to look at keyword ranking changes
→ Smart Alerts to spot Buy Box losses, traffic drops, or any other changes on your product listing.
→ PPC Dashboard to check your ad performance.
Easy to Use for Everyone
- Clean, simple interface—no learning curve.
- Anyone on your team can scan and understand the heatmap immediately.
- Perfect for coaching VAs, PPC managers, and internal marketing teams.
Try it free
Heatmap Analytics is now included in all paid plans starting at $19.99/month, with a 7-day free trial.
🧠 Have feedback or feature requests?
We’re building this based on your needs. Click the feedback button in the tool or email us at [email protected].
