Blog for Amazon FBA Sellers: Tips, Tricks, and Tools
Rave Reviews: The Psychology of Earning Five-Star Ratings on Amazon
Studies have proven that online reviews and ratings on Amazon greatly influence online shoppers’ purchasing decisions. Research shows that 73% of shoppers use reviews to decide whether or not they will purchase something, while the absence of customer reviews deter 92% of customers from buying something online. This behavior is deeply rooted in the psychology […]
Keren Dinkin
How to Optimize Your Amazon Product Listings: A Step-by-Step Guide
Amazon has done for ecommerce what inventing the wheel did for transport. Some may say this is hyperbole, but the ecommerce industry can be clearly divided into two eras: Before Amazon and After Amazon. With Amazon’s rise, mastering an optimized Amazon product listing has become essential for success in the competitive marketplace. This massive ecommerce […]
Keren Dinkin
Amazon Keyword Research Strategies: 6 Best Methods
Amazon is definitively among the leading ecommerce platforms when it comes to global reach. It’s a digital destination where sellers can reliably find buyers for their products, whatever their niche may be. It’s such a busy marketplace for small- and medium-sized businesses (SMBs) that over 60% of all units sold on Amazon in the third […]
Keren Dinkin
Efficient Amazon PPC Strategy: Increase Your Sales on Amazon
It has been fascinating to watch Amazon’s evolution from a humble book retailer in the 2000s to the foremost company in online shopping. Today, Amazon dominates the ecommerce arena, recording over $513 billion in revenue in 2022. Amazon has long been one of the most preferred ecommerce platforms for small- and medium-sized businesses. But in […]
Keren Dinkin
An In-Depth Guide to Rank Higher on Amazon and Boost Sales
Here’s a secret that every e-commerce business owner should know: To succeed as an online retailer, you need to succeed on Amazon. There are many alternatives for selling your products over the internet, but none command Amazon’s reach and distribution network. Among online retail platforms in the U.S., Amazon holds a dominant market share of […]
Keren Dinkin
Expert Tips to Increase Your Amazon Conversion Rates and Improve Keyword Indexing
When you sell products on Amazon, the whole world is your marketplace. There are very few e-commerce platforms with the same reach as Amazon. As of last year, Amazon was the undisputed top online retail platform in the U.S., commanding a whopping 37.6% share of the total market! Millions of active users log onto Amazon […]
Keren Dinkin